2022 Restaurant Marketing Guide

by Mehgan Cain | Jan 20, 2022 | Marketing Resources, Guides, How to, Offers, Downloads, Cheat Sheets, tools, Uncategorized | 0 comments

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Take your Restaurant’s Marketing Plan to the Next Level in 2022

With the ongoing impact of COVID-19, creativity is essential to developing a successful restaurant marketing plan for 2022. To increase foot traffic to your restaurant in 2022, download our latest marketing guide with tips to help you take your restaurant’s marketing plan to the next level. You’ll discover:

Customer insights for restaurant marketers, including foot traffic trends and the most influential factors when deciding to try a new restaurant
Key planning strategies and tactics for customer acquisition
Tactics to increase visit frequency of loyal versus casual customers

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Three Key Facebook Metrics to Understand Ad Performance

My fellow digital marketers – before we talk about Facebook performance metrics, please complete this short survey. Question: Why do you create new Facebook ads?A. Out of pure habit.B. Our creative team never has enough work to do.C. Because ABT – “Always Be Testing”...

14 Strategies to Promote Your Business Through PPC

Are you getting low-quality traffic through your PPC campaigns? Are fraud clicks draining your revenue from the PPC? Is your return on investment on PPC not as expected? Even though PPC advertising is an integral part of an effective marketing strategy, poor tactics...

Use Customer Lifetime Value to Find More of Your Best Customers

With new privacy rules continually changing the landscape of third-party data, brands are increasingly becoming more focused on understanding their current customers in order to make more sophisticated marketing decisions. One approach to this is utilizing customer...

Tips for Optimizing a Localized PPC Account

Before jumping into the components of a local PPC account and why it matters, we should first define what constitutes a local PPC account. The basic definition is that it targets customers within a specific region. The strategy for localized PPC specifically involves...

How Automation Hurts Rank, And How to Fix It

Imagine you are offered an opportunity to have control of all the creative, copy, and budget in your Google Ads account (or your paid media platform of choice) put in the hands of an anonymous six-year-old user. Each day, you are allowed to tell them whether they...

Content Marketing and PPC Advertising: Better Together

While some businesses invest solely in one type of advertising and marketing, like social media, others thrive by seamlessly combining multiple strategies, like content marketing and pay-per-click (PPC) advertising. Both of these methods can give a boost to your...

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